I have been doing this my whole life. Long before it had a name.
Growing up, every family holiday came with a ritual: before we landed, I had already researched and booked every meal. Not out of anxiety, but out of a strong belief - that where you eat shapes how you experience a place, and that a bad meal in a beautiful city is a small tragedy entirely avoidable with a little care.
That instinct has taken me across 68 countries and through years of quiet, obsessive fieldwork. I walk neighbourhoods slowly. I notice the handwriting on a chalkboard menu, the quality of light in a room, whether the person behind the counter seems proud of what they're serving. I love sitting with a worthy cappuccino - made with good plant-based milk, never an afterthought - and I care to pay attention. To the details that signal that someone here genuinely cares. That this place has an identity, a presence, and a reason to exist beyond the obvious.
The places that have all three are rarely the ones guests find on their own.
I spent years working in fashion, specialising in sustainability, and then four years as a travel designer — building bespoke itineraries for people who wanted to travel well. What I loved most, always, was the curation. Knowing which trattoria still nad-makes its pasta the night before. Scouting the creative-but-simple bistrot with a few plates on the menu that have been carefully researched. Knowing which café is worth the ten-minute detour and which celebrated one is coasting on its reputation.
I created Volupta Mundi to bring that curation to boutique hotels — as a service for their guests, and as an extension of their own identity.
What I look for is simple, and it took me years to be able to name it: care, presence, and identity. The same qualities that make a great hotel. The same qualities that make a place worth returning to.
If you run a hotel that takes those things seriously, I suspect we have something to talk about.
— Ludovica, Founder of Volupta Mundi